ROLL INTO HIIT
Brand Designer
As the designer for the Roll into HIIT Video Program, created by Dr. Jen Fabroni and Jill Miller I helped to curate a complete visual brand identity. This included a logo, branding, video titles and intro cards, a interest list page, a landing page and a assortment of social media marketing graphics. I worked closely with Jen and Jill throughout the project and continue to produce social media assets for them to help market the program which has become a huge success.
During the logo development and brand exploration phase I explored a variety of different looks and colors. Utilizing the existing brand guides from Jill’s company and Jen’s company I worked to mesh the two brands together to seamlessly create a dynamic logo that would encompass their duality.